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Design for Contented Life

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Human beings strive for happiness and contentment. When choosing activities to participate in, choosing goods to buy and services to use, they take into account not only functionality and productivity, but also the satisfaction and joy that can be obtained as a result of this choice. Whatever goals - material, cultural or spiritual - people choose to achieve, this can be effectively supported by well-designed products and services that demonstrate the connection between the desires and needs of customers and users with the understanding and ability of designers to interpret them, thus embracing both the fulfillment of the required functionality and the accessibility of the user experience. 

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